Posted by CRN on June 26, 2017:

Hoping to change how its customers view enterprise licensing agreements, World Wide Technology, Inc. (WWT) on Monday announced the launch of EA+, a program that packages software solutions as a highly-customizable managed service.

In addition to featuring many of the resources already offered by WWT, such as its specialized adoption services and account maintenance management, EA+ offers buyers a comprehensive suite of collaborative back-end resources. These include the Advanced Technology Center, quarterly business reviews, and multiple Vision Workshops, which are meant to help customers plan their software implementation and meet strategic goals over the course of the agreement.

"We're approaching EA+ as a managed service – we want to stay completely engaged throughout the term the of deal," said Dean Romero, practice director for software and lifecycle services at WWT. "Customers aren't utilizing EAs to what their true potential is."

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