Enterprise virtualization is at an inflection point. Evolving licensing models, the rise of container-native platforms and the growing importance of private cloud strategy are prompting organizations to reevaluate their approach to virtualization infrastructure. For many IT leaders, this means navigating new platform options, understanding shifting cost structures and aligning technology decisions with long-term business goals — all while maintaining operational stability. </br></br> This briefing brings together World Wide Technology's virtualization and container platform experts with your technical decision-makers for a focused, vendor-neutral conversation about the state of the market. Drawing from hundreds of real customer engagements, we share what we're seeing across the industry — the strategies organizations are pursuing, the platforms they're evaluating and the lessons learned from those already in motion. Whether you're renewing your current platform, considering alternatives or planning a multi-platform strategy, this session provides the context and clarity you need to make informed decisions.

Successfully moving to a public cloud is a long-term investment in time, planning, effort and adoption and requires new paradigms and tools. Organizations that embark on this public cloud journey must also be prepared to meet the technical and business challenges presented by regulatory requirements, legacy applications, latency and data sovereignty, among others. Many companies start off with a DIY cloud strategy. They typically end up spinning cycles architecting and rearchitecting because they weren't aware of all the pitfalls or how the various cloud components work together. This Google Cloud offering explores solutions to help identify which GCP services have the capabilities best suited for an organization's unique needs. With a focus on discussion and whiteboarding, this is your chance to get your specific questions answered.