This marks Softchoice's 20th consecutive year on the list, and it is one of only two organizations in Canada to achieve this milestone.

Softchoice is celebrating 20 consecutive years on the list of Best Workplaces in Canada, a rare milestone that has been achieved by the organization's ability to adapt, Karen Scott shares.

'We found the build-out of Softchoice in the SMB space and the midmarket and commercial space, both in Canada and in the US, to be very attractive, because that's a big market that we haven't necessarily gone after, and we don't necessarily have the, I would say, muscle memory. We haven't built out the go-to-market around that space. So instead of trying to invent that ourselves, we thought Softchoice could be a very good acquisition to accelerate that,' says WWT CEO Jim Kavanaugh.

The acquisition of Softchoice will bring "specialized software, cloud, cybersecurity and AI-based services," to WWT.

WWT's strategic acquisition of Softchoice enhances WWT's capabilities to support clients throughout their artificial intelligence (AI) and digital transformation journeys.

World Wide Technology is set to acquire fellow IT channel powerhouse Softchoice for $1.25 billion within the next several months in a move to enhance WWT's AI, cloud and software business across North America.